One More Soul's New Logo
Number five in the 7 Habits of Highly Effective NFP Promoters is Creative Presence, which includes an updated and effective web site that utilizes pictures and other media well. Here are a couple of my favorite web sites, including One More Soul’s newly updated web site, a priority of new Exec Director, Jenn Giroux (interview forthcoming). They’ve got a new logo, a slide show of their featured posts, persons and events, and an overall new setup.
One of those fertility-friendly web sites that’s gone through a redux is FertilityCare Centers of America. Well done, FertilityCare Centers!
They’ve harnessed the power of video and YouTube. They’ve kept the text simple, bulleted and readable (as opposed to their sister site of the Pope Paul VI Institute which is text heavy–8 point Times New Roman is not recommended–and virtually image and click-through free). Their color palette is cool, which is relaxing and lends itself I think to a medical feel, affirming their clinical setting. They offered simple and persuasive testimonials, links and very practical information on the p in obtaining insurance codes for natural family planning and fertility treatment through natural family planning.
The only thing I think they could add is a Facebook fan page (there are some hard-core FC fans out there!), an Amazon.com or One More Soul link to purchase their amazing testimonial book “Women Healed.” But it’s a great step in the right direction!
One of my other favorites is New Jersey NFP Association (NJNFP), founded by Damon & Melanie Owens. It’s clean, simple, uses effective and modern NFP terminology, and is organized well. They only thing that they could use is perhaps some embedded video promoting NFP. Damon’s a well known Theology of the Body speaker, so I imagine he’s got some video coverage somewhere! Keep it up Owens’!
From a Catholic Diocesan office point of view, Chicago’s NFP Office got one of the best–if not THE best–NFP sites out there. It’s got a similar color pallette as NJNFP, which gives it a warm glow and comfortable feel. They have a simple but good use of Flash in their header and left sidebar. My only criticism might be that NFP is generally listed in the engaged area, which sort of makes the assumption that there’s not pastoral need to promote NFP to married couples. Since 90% of Catholic married couples are contracepting, I might make NFP more prominent in their “Marriage Resources” page. Overall, they just have a lot going on over in Chicago, so there’s plenty of coverage of their programs.
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Yes, those are great websites! I was glad to see that OMsoul’s was redone – much better now!
Isn’t it? OMS still needs a tiny bit of polishing with its function, but overall its SO much better. Jenn said Bonaventure Designs did their web site.
NFP is in the Marriage Section of the website, too, for exactly the reasons you mentioned. So you can get to it by clicking either Engaged on the top and then NFP on the side, or by clicking Marriage on the top and NFP on the side. Do you think it’s 90% using contraception? It seems like more a lot of time!
Good to know, Kim! It wasn’t readily visible or I didn’t catch it. Thanks!
[...] I’ve written before on great NFP related web sites, but when I recently ran across a web site for a Billings teaching couple (who I met on Twitter), I thought, “Shoot, NFP Promoters. This is how it should be done.” Now this web site wouldn’t win any big design awards, but it’s simplicity and straightforwardness, and the simple fact of having an online presence is so important. How much did this cost them? There’s the logo, the web site set up, and the hosting. If they had the help of volunteers for a logo or did it themselves, this could have been done fairly inexpensively. The only critique I have is that some of their slideshow pictures look like they could be used in a tampon commercial or on an ad for a Lifetime TV original movie. I get the intention, though. We definitely want images/ clip art/ photos that are contemporary, young, fresh and communicate a sense of intelligence and freedom. However, avoiding cliche is also good. It’s a tough balance. Anyway, keep it up, and I would love to hear from NFP Tulsa to hear how this site came together. [...]